On The Air

In case you missed it, this year marks the 75th anniversary of the first American TV commercial, aired this past week on WNTB. For the record, here it is:

Some more info, from Wikipedia:

  • NBC television begins commercial operation by its affiliate WNBT New York using channel 1. The world’s first legal television commercial advertisement, forBulova watches, airs at 2:29 PM on WNBT before a baseball game between the Brooklyn Dodgers and Philadelphia Phillies. An announcement for Bulova watches, for which the company pays anywhere from $4.00 to $9.00 (reports vary), displays a WNBT test pattern modified to look like a clock with the hands showing the time, and the Bulova logo, with the phrase “Bulova Watch Time” shown in the lower right-hand quadrant of the test pattern while the second hand sweeps around the dial for one minute [1][2] On July 1, Ray Forrest reads the first formal on-camera TV announcement, followed on July 4 by the first live commercial, for Adam Hats.
  • As a one-off special, the first quiz show called “Uncle Bee” is telecast on WNBT’s inaugural broadcast day, followed later the same day by Ralph Edwardshosting the second game show broadcast on United States television, Truth or Consequences, as simulcast by radio and TV and sponsored by Ivory soap. Weekly broadcasts of the show commence during 1956, with Bob Barker.

Needless to say, while the way we watch TV may have changed, some things about it haven’t all that much.


About westvirginiarebel

I enjoy blogging and writing in general.
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